Growing up, my family and I always enjoyed eating fresh food made with simple, real ingredients. A staple in my house was my grandfather’s 100-year-old pickle recipe. Every summer, we would use fresh ingredients picked straight from our backyard garden to make the same pickles that you know today as Grillo’s. It’s humbling to think that the pickles I started selling out of my hand-built wooden pickle cart on the streets of Boston in 2008 can now be enjoyed nationwide because of the support and encouragement of a few loyal believers early on. Thank you all for the continued support over the last twelve years.
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The Idea
The lightbulb goes off after a job opportunity at Nike falls through. Travis decides to take his 100 year old family recipe and make pickles straight from the backyard garden.
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The Cutlass Supreme
The first Grillo’s pickles were were sold out of the trunk of a two tone 1984 Cutlass supreme at local events and markets around Connecticut and Massachusetts.
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The Jersey
Made the first custom Grillo’s Pickles jersey in Philadelphia, hand stitched at Triple Play Sports.
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The Move
Pickles were selling and we needed a bigger platform so Grillo’s moved to Boston to open the first pickle cart.
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The Cart
When I applied to get a permit to sell Grillo’s Pickles, I got laughed at and they gave me my first month’s rent free saying I “wouldn’t last!” I started selling Grillo’s Pickles on the streets of Boston at the Park St. T-Stop – 2 spears for $1.
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The Jar
Whole Foods found me on the street selling pickles and asked me to produce our first retail jars for the Fresh Pond location in Cambridge, MA.
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The Hustle
Hustled pickles in as many grocery stores as we could by doing hands-on in-store demos and sampling events.
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The League
Grillo’s gets accepted into historic Fenway Park.
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The New Wave
Continued to spread brand awareness through farmers markets, events, and social media.
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The Shop
Grillo’s introduces Boston’s first ever brick and mortar pickle shop. We had over 25 different vegetables and flavors available at Inman Square in Cambridge, MA.
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The Powerful Joe Rogan
Joe Rogan finds Grillo’s and lets the people know.
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The Cartoon
Released our first ever cartoon.
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The Millionth Jar
Sold our 1 millionth jar!
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The Cartoon Part 2
Released our second cartoon.
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The Office
Grillo’s gets first headquarters.
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The Chips
Grillo’s launches full 16oz chip line.
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The Fans
Grillo’s takes social media over and fans respond.
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Target!
Target takes on Grillo’s nationwide!
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The Half Sours
Grillo’s Launch Half Sours in Northeast (a hit!)
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Going Viral
Grillo’s goes viral with pickle bouquet.
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The Fresh Packs
Sandwich Makers launch nationwide.
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The Pickle
Grillo’s releases first ever Patrick Ewing “the Pickle” sneaker.
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40 Under 40
Travis wins Boston Business Journal 40 under 40 award.
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The Ranking
Grillo’s becomes the #2 refrigerated brand in the country.
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The Takeover Continues
Grillo’s Pickles lands in over 10,000 stores nationwide.
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The Gear
Urban Outfitters accepts Grillo’s T shirt nationwide.